We've helped leaders navigate some of the most significant business opportunities and cultural shifts of our time
Accenture
While working for Hewlett Packard on developing their global messaging platform, Nicole DeMeo and Jeanine Moss were asked to develop messaging for a multi-million-dollar HP/Accenture strategic alliance. With that work successfully completed, Accenture brought us onboard to help with their corporate strategic positioning and messaging for their Technology Consulting Division and more than 10 major practice areas.
Hewlett Packard
Hewlett Packard wanted to hire an internal brand positioning and messaging executive and instead made the strategic decision to hire Nicole DeMeo and Jeanine Moss as consultants to co-lead the function.
The September 11th Fund
Jeanine Moss (as former Sr. Advisor for Communications) communicated to those affected, the non-profits who received grants to provide services, and worldwide media to propel facts and counteract negative coverage fueled by global anxiety.
Dot-Com Boom & Bust
As the industry imploded, Nicole and Jeanine managed communications for their clients to preserve and protect their brands, keeping them out of negative press (such as F*ckedCompany.com) and helping them maintain their relationships with key stakeholder groups including employees, customers, partners and investors and in some cases positioning them for acquisition and higher valuations.
Department of Defense Communications Audit
Working at the Pentagon, Jeanine Moss led a large-scale communications audit from concept to execution that encouraged Defense leaders to think differently about communications and paved the way for the first strategic communications function at one of the highest levels in the Department of Defense.
Apple Acquisition of NeXT Inc. & Bringing Steve Jobs back to Apple
In December of 1996 an historic event took place in technology when NeXT Inc was sold to Apple bringing Steve Jobs back to co-CEO. What few know is that prior to that, NeXT was on a path to IPO and Nicole DeMeo had just completed writing the prospectus
Apple acquisition of NeXT announcement day: Steve Jobs, Peter Burrows (Businessweek) & Nicole DeMeo.
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