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Nicole DeMeo 12/1/20 Nicole DeMeo 12/1/20

[Video Replay] CannaTourism for the 21st Century

Jeanine, Amy and Brian discuss the tourism “ecosystem,” who’s traveling and why, what motivates the canna-curious, and how you can (and should!) advocate for your company and create a must-do cannabis experience for visitors.

[Video Replay] Marketing Technology: Are you a laggard or leader?

What Marketing Technologies or MarTech will serve you best? From the over 7000 to choose from, this webinar, as part of NCIA’s Cyber Summit, breaks down the different categories, types of technologies and provides insights on which might work best for you. Hear from our Outfront Solutions founders Jeanine Moss and Nicole DeMeo, bringing their CMO perspectives as well as colleague Taylor West who share their combined experiences and best practices from using and evaluating hundreds of marketing technologies.

[Video Replay] Crisis Communications: Masterclass

Learn how to take control by analyzing the six major aspects of crisis management. Learn to approach the unknown with structured frameworks designed to stabilize. Learn to refine your messaging for all stages of the crisis cycle.

You can't control a crisis, but you can control your reaction to it.