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![[Newsletter] Who Am I? - Re-defining Your Brand and Yourself in 2025](https://images.squarespace-cdn.com/content/v1/5e732852d08fd3532193decf/1737605852031-KBV9HH4B3522SQJNX42R/Colorful_Creative_Fashion.jpg)
[Newsletter] Who Am I? - Re-defining Your Brand and Yourself in 2025
This 2025 Issue #1 of Upward with Outfront helps you understand how to differentiate your brand. It emphasizes that in a rapidly changing world, now is the time to uncover what makes your brand distinctive. The newsletter introduces the concept of "beginner's mind" to encourage objectivity, discusses the 7 Ps of marketing and the difference between "Big D" and "Little d" differentiation.
![[Newsletter] UPWARD with Outfront: Unlock your brand’s potential and elevate your marketing game](https://images.squarespace-cdn.com/content/v1/5e732852d08fd3532193decf/1737592566109-M9F0J3H9CY39V6N62UVV/Upward-with-Outfront-Blog-Post-Cover.jpg)
[Newsletter] UPWARD with Outfront: Unlock your brand’s potential and elevate your marketing game
In this issue: The use of emotion in advertising, a graphic to ladder up your messaging, and free access to our spreadsheet of the Best AI Events of 2024 and AI Tools by Use Case.